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Marketing Materials undergoing updates

About Our Code-Compliant Marketing Materials


At One Royal Purple Sea Moss, integrity is our crown. We believe that great products deserve honest, transparent, and legally sound marketing—which is why all of our promotional materials are created with full compliance to FDA and FTC guidelines for natural health products.
Our marketing approach ensures that:

 

  • ✅ Truth Comes First – All product benefits are based on traditional use, scientific research, or industry-accepted knowledge.

  • ✅ No Misleading Claims – We avoid exaggerated promises or statements that imply our products cure, treat, or diagnose any medical condition.

  • ✅ Label Accuracy – Ingredient lists, origin statements, and instructions are clear, correct, and consistent with packaging and online listings.

  • ✅ Safe & Ethical Messaging – We promote wellness without fear tactics or unsupported hype, maintaining the trust of both our customers and retailers.

  • ✅ Ready for Retail & Wholesale – All marketing materials meet code-compliance standards, making them suitable for stores, trade shows, and export.
     

Our goal is simple: to build a royal reputation for purity, truth, and trust—from the sea to your shelf.

One Royal Purple Sea Moss – Code-Compliant Marketing Kit Checklist Product Labeling

  • ✅ Product Name – Clearly states “Purple Sea Moss” or “Wildcrafted Purple Sea Moss” without implying disease cures.

  • ✅ Net Weight – Accurate to contents (grams/oz).

  • ✅ Ingredient List – Includes only what’s inside, in descending weight order.

  • ✅ Allergen Statement – If processed in a facility that also handles allergens.

  • ✅ Origin – Example: “Wildcrafted in Tanzania, sun-dried.”

  • ✅ Storage Instructions – e.g., “Store in a cool, dry place.”

  • ✅ Usage Instructions – e.g., “Rinse thoroughly before use.”

  • ✅ Business Info – Your company name, city, and website or contact.

Marketing Language

  • ❌ Avoid medical claims like “treats diabetes” or “cures thyroid problems.”

  • ✅ Use structure/function claims like:

    • “Supports thyroid health”

    • “Promotes healthy digestion”

    • “Helps maintain skin vitality”

  • ✅ Use terms like “may support,” “helps maintain,” or “traditionally used for” to stay compliant.

  • ✅ Always pair benefits with either:

    • Traditional herbal use history

    • Or known nutrient functions (e.g., “Iodine supports normal thyroid function”)

Visual Visual Content

  • ✅ High-resolution product photography

  • ✅ Clean white or lifestyle backgrounds for online listings

  • ✅ Avoid “before and after” health transformation photos — use “lifestyle” imagery instead (people enjoying wellness routines, nature scenes, smoothies, etc.)

Wholesale & Retail Sheets

  • ✅ High-resolution product photography

  • ✅ Clean white or lifestyle backgrounds for online listings

  • ✅ Avoid “before and after” health transformation photos — use “lifestyle” imagery instead (people enjoying wellness routines, nature scenes, smoothies, etc.)

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